NJCFE to Recognize Sam X Renick for Work in Financial Literacy

Los Angeles, Ca. – The New Jersey Coalition for Financial Education (NJCFE) will recognize Sam X Renick for his exemplary work in financial literacy. He will also be a keynote speaker at the NJCFE’s Ninth Annual Financial Symposium, “Trending issues in Financial Literacy: A Cross Generational Perspective.”

The event will be held Thursday, October 15, 2015 at the Raritan Valley Community College Conference Center. It’s located at 118 Lamington Road, Branchburg, New Jersey 08876. The event starts at 9 a.m. Renick will speak at noon and be presented the NJCFE Muriel Siebert Lifetime Achievement Award at that time by Maryanne Evanko, NJCFE Chair.

Renick established “The It’s a Habit Company, Inc.” 15 years ago with the mantra “changing children’s lives one dime at a time.” In 2001, he was one of the first entrepreneurs to target children early in the learning cycle with messages on great money habits. He did it through the company’s main character “Sammy Rabbit” using a multi-media strategy that integrated personal finance lessons across subject matter with stories, songs, activities and live appearances. The strategy was central to the University of Maryland garnering the prestigious 2009 National Extension Association of Family and Consumer Sciences (NEAFCS) Dean Don Felker Management Award for Outstanding Financial Education. The research project revealed that Renick and “It’s a Habit’s” innovative approach to financial education not only increased students’ knowledge on personal finance but teachers as well. The social enterprise has directly taught over a quarter million children around the world the importance of establishing great money habits early in their lives.

The company has just launched its most ambitious strategy to date – The Dream Big Campaign and Club featuring Sammy Rabbit! The mission, provide “Dream Big Financial Literacy Kits” and “Club Memberships” to 100,000 kindergarten through third grade classrooms by 2020. The strategy aims to inspire big dreams and teach great money habits early and systematically to over one million children ages’ five to ten.

You can discover more about NJFCE’s Ninth Annual Financial Symposium and Renick-The Dream Big Club at the following sites: (1) www.njcfe.org (2) www.thedreambigclub.com

UPDATE 10/20/15
Renick’s Keynote Talk NJCFE Financial Literacy Symposium